Visa pour l’Image

Visa pour l'Image is a world-renowned photojournalism festival that takes place in Perpignan, France. Since 2015, I have worked closely with Jean-Francois, Delphine Lelu, 2e Bureau and the team of translators to create a digital experience that showcases this premier destination for photography.

My role includes providing an annual communication strategy that is executed for each edition of the festival, focusing on the professional week. I also develop and implement digital engagement strategies and set strategic goals. Working alongside the public relations team, 2e Bureau, I help to coordinate marketing and monetize on public relations, as well as highlight initiatives with educators and industry representatives.

Achievements included partnerships with technology companies, including Instagram and Google; as well as increasing audiences on all social platforms, Instagram, Facebook, Twitter, and YouTube; collaborating with organizations such as GirlGaze, CPJ, Google, Instagram, among others; as well as producing high-engagement content, with some videos having an organic reach of over 90k views on Facebook and 50k on Instagram.

Take a look at the platforms I’ve worked on for Visa pour l’Image; Facebook, Instagram and Twitter, and Jean-François Leroy’s social platforms; Facebook and Twitter.

If you are curious about #visapourlimag2020, take a look here or scroll through the carousel below.